Resources

Guidelines

10 Usability Heuristics for User Interface Design
Jakob Nielsen’s 10 general principles for interaction design.

Web Content Accessibility Guidelines (WCAG)
Guidance on how to make websites accessible to everyone.

Web Sustainability Guidelines
Best practices on how to design and implement digital products and services that put people and the planet first.

Guidelines for Providing Product Sustainability Information
Global guidance on making effective environmental, social, and economic claims to empower and enable consumer choice. 

Books and online courses

Don’t Make Me Think: A Common Sense Approach to Web (and Mobile) Usability

A Practical Guide to Usability Testing

Letting Go of The Words: Writing Web Content That Works

The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World

Digital Accessibility Foundations
Learn how to make your websites and apps work well for people with disabilities, meet international standards, and provide a better user experience for everyone.

Green Marketing Challenge
A fun, interactive challenge to help communicators and businesses better identify product claims that are more likely to empower sustainable consumption decisions and avoid greenwashing.